Morale Supply Co. x Old Style Opening Day Release

Retro Revival:

We brewed up a nostalgic collab for opening day.

We previewed and hyped the release with this simple graphic posted 24hrs before opening day: 

Morale Supply Co.'s loyal, niche Twitter fan base meets Old Style Beer's storied Midwestern roots.

This partnership not only highlighted the strong community connections of both brands but also sparked a surge in engagement, bringing 500k additional social impressions to Old Style during baseball's opening weekend. Better yet the merchandise sets the stage for heightened visibility and brand engagement throughout the summer in Chicago.

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C2000

CA Baseball Jersey

• 100% Polyester
• Embroidery Upgrade (Front Chest)
• Emboirdery Upgrade (Left Sleeve)
• Embroidery Upgrade (Right Sleeve)
• Woven Label Upgrade

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1717

Comfort Colors T-Shirt

• Garment dyed for that lived in feel and almost no shrinkage at home.
• Soft ring-spun cotton fabric with 100% cotton threads
• Relaxed fit

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1717

CA Travel Jacket

crafted from durable Rubex fabric, making it the perfect travel companion for any team on the move.

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